Purchase Order Information

Summary

Agency Name: DEPARTMENT OF HIGHWAY SAFETY AND MOTOR VEHICLES	Purchase Order Number: C7DE17
Purchase Order Title: 76 OED Communications Pedestrian Safety 2026 Online and Social Media Ads RUSH	Vendor Name: AVANZA ADVERTISING
Total Purchase Order Amount: $35,000.00	Total Budgetary Amount: $35,000.00
Total Payment To Date: NA	Order Date: 08/27/2026

Details
Deliverables
Payments
Documents

Main Information

Purchase Order Number: C7DE17

Purchase Order Status: Ordered

Order Date: 08/27/2026

Purchase Order Beginning Date: 10/01/2026

Purchase Order Ending Date: 10/31/2026

Purchase Order Fiscal Year: 2026-2027

Purchase Order Title: 76 OED Communications Pedestrian Safety 2026 Online and Social Media Ads RUSH

Vendor Information

Name Line 1: AVANZA ADVERTISING

Name Line 2:

City State Zip: MIAMI SPRINGS FL 331660000

Minority Vendor Designation: Hispanic, Certified

Budget Information

Total Purchase Order Amount: $35,000.00

Total Budgetary Amount: $35,000.00

Download Budget Information

Budgetary Amount	Account Code	FY
$35,000.00	76-20-2-009001-76010100-00-100777-00	2026-2027

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LINE ITEM NUMBER

COMMODITY TYPE

STATE TERM CONTRACT ID

AGENCY SOLICITATION NUMBER

Quantity

Unit Price

Total Unit Price

Internet advertising

1.0000

$35,000.0000

$35,000.00

Background: FLHSMV is leading its Pedestrian Safety Awareness campaign from October 1-31, 2026. FLHSMV seeks to place online and social media ads to remind pedestrians to walk on sidewalks if present,...

Line Item Description: Background: FLHSMV is leading its Pedestrian Safety Awareness campaign from October 1-31, 2026. FLHSMV seeks to place online and social media ads to remind pedestrians to walk on sidewalks if present, always cross the roadway at corners or crosswalks, and always pay attention to their surroundings. This also includes reminding motorists to yield to pedestrians and be prepared to stop or slow down at any time for pedestrians, emergency vehicles, buses, bicyclists, and animals. Please note that this collaborative requisition is subject to Public Records Request. FLHSMV will provide: Target Audience Florida motorists age 18-64 in counties with the highest numbers of pedestrian crashes, fatalities and citations, including: Miami-Dade, Broward, Hillsborough, Orange, Palm Beach, Pinellas, Duval, Lee, Volusia Polk, Brevard, Seminole, Sarasota, Leon, Pasco, and Manatee. Logos, talking points, and moodboard to produce online and social media advertisements Direction and approval for all ad graphics and copy Analytic Report Template upon award of contract The Vendor shall provide: Production and graphic design of ads covering all talking point topics in English and Spanish. Preference will be given to vendors that can include advanced graphic design, including interactive content like GIFs and videos. All packaged, final graphics, video and/or collateral files to the department at the conclusion of production. Advertising strategy for placing ads to target market(s) as effectively as possible online and through social media (Campaign MUST include Facebook, Instagram, and YouTube. Twitter and Snapchat are optional, depending on the Vendors strategy. The Vendor is NOT authorized to advertise on TikTok.) from October 131, 2026. Completed Analytic Report provided by FLHSMV in addition to providing Vendors own analytic report on all ads post-production including: Total impressions and cost per 1,000 impressions (CPM) of advertisements placed, total clicks and cost p

Method of Procurement: Informally quoted purchase not exceeding Category Two [Rule 60A-1.002(3), F.A.C. & s. 287.017(2)]

Line Split Details:

Split Accounting Line Number: 1

FLAIR Contract ID:

Org. Code and Description: 76010100202 -

Object Code and Description: 133506 -

Account Code: 76-20-2-009001-76010100-00-100777-00

Split Amount: $35,000.00

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Payments, also known as expenditures, refer to the creation or incurrence of a legal obligation to disburse money. They also encompass disbursements, which are the actual payments of expenditures, as well as accounting adjustments made on a contract. Payments always reflect positive amounts, whereas accounting adjustments may be positive or negative, depending on the nature of the adjustment. Not all adjustments are reflected in FACTS.

If a payment or adjustment to a purchase order was made before July 1, 2013, the information may not be posted in this system.

Purchase Order Document